This year’s #SMLA13 will be hosting at The Wharton School in Philadelphia, PA on December 9-10 and we expect digital executives, marketers, entrepreneurs, non-profits, bloggers, media and venture investors from global brands to join the show and present and discuss topics related to social media functions and business models.
Technological advances have brought many significant changes in the business world such as increased international collaboration, promotion of flexible work hours, and most importantly online shopping from the comfort of your own home. Today, choices vary when it comes to channels of communication. Your business might be using some kind . . . Read more
Invention of the internet has given businesses the power to expand their scope of ways to reach customers and efficiently market their products and services. There are different channels such as email, online advertisements, social media, press releases, etc through which businesses can reach their potential customers. If these channels . . . Read more
Online shoppers consider live chat a preferred and more effective way of communication on the internet. There were several companies who did not believe in the efficiency of live chat communication in providing higher quality customer service; however, due to wide customer choice, they have since recognized the potential of . . . Read more
Online customers consider chat as the preferred solution for their issues and Click-to-chat technology has gained international momentum. As per our experience with many Fortune 500 companies, live chat can effectively offer customer service and satisfaction. Hence, live chat seems to be the next great area of customer contact throughout . . . Read more
What Proactive Chat means? Proactive chat is a chat invitation for a website visitor to engage in a chat interaction and is made through an automated rules engine or any manual methods. Manual or automatic triggering is executed for these chat invitations and the type of invitations can vary largely. . . . Read more
We are into the end of the year, which means the holiday season is forthcoming! Are you well prepared for this year’s Black Friday or Cyber Monday? Last year, Cyber Monday created $1.25 billion in online sales. You may get surprised knowing different types of sales are produced every holiday . . . Read more